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No money to buy Ahrefs/SEMrush | Get High-Traffic Keywords for Free (5 Tools Included)

作者:Don jiang

We tried using ChatGPT to generate keywords, and traffic dropped by 43%

While you’re hesitating over Ahrefs’ $99/month fee, Google’s algorithm updates have already let competitors use free tools to snatch your long-tail keyword rankings.

According to Moz research, 72% of SEO professionals give up on keyword optimization due to tool costs, but few people know: Google’s officially provided free data can solve 85% of paid tool needs.

Ahrefs and SEMrush

Google Keyword Planner

✅ Advantages

  • Data comes from Google searches, covering 90% of languages/regions
  • Directly shows ad bid ranges (judging commercial value)

❌ Disadvantages

  • Monthly search volume shown as ranges (e.g., 100-1K), not exact values
  • Requires registering a Google Ads account (but no payment needed)

🔧 Operation Steps (Desktop)

  1. Visit Google Ads → Register account → Click “Tools” → “Keyword Planner” after logging in
  2. Enter seed keywords (e.g., “fitness meals”) → Click “Get Results”
  3. In filters, check:
    • Monthly search volume: 1000-10,000
    • Competition level: Low
  4. Export to Excel, prioritize keywords with “Suggested bids” under $1 (high commercial value but fewer advertisers)

📌 Applicable Scenarios

✓ Determine feasibility of entering new markets ✓ E-commerce product keyword filtering

Ubersuggest (Free Version)

✅ Advantages

  • Shows keyword difficulty (KD value) and CPC data
  • Can analyze competitor websites’ TOP keywords

❌ Disadvantages

  • Free version limited to 3 searches per day
  • Long-tail keyword coverage lower than Ahrefs

🔧 Operation Steps (Mobile-Optimized)

  1. Visit Ubersuggest Official Website → Enter competitor domain (e.g., http://www.xxx.com)
  2. Click “Keyword Analysis” → Sort by “Traffic (Monthly)”
  3. Filter conditions:
    • Keyword difficulty (KD) < 40
    • Traffic > 500
  4. Copy “Low KD High Traffic” keywords to content schedule (prioritize writing about extended topics that already have traffic)

📌 Applicable Scenarios

✓ Quickly find competitor vulnerability keywords ✓ Small/medium blog content priority sorting

AnswerThePublic (Question Keyword Mining)

✅ Advantages

  • Visualizes user search intent (question trees/preposition structures)
  • Supports Chinese search (requires manual URL parameter modification)

❌ Disadvantages

  • Free version limited to 3 searches per day
  • Chinese data richness not as good as English

🔧 Operation Steps (Chinese Keyword Tips)

  1. Visit AnswerThePublic → Enter Chinese keyword (e.g., “immigration”)
  2. Add &localse=zh at the end of the URL, press Enter (force display of Chinese results)
  3. Download CSV file, filter keywords containing:
    • Question words: how/why/which
    • Prepositions: cost/conditions/risks
  4. Use the filtered question keywords as article subheadings (improve FAQ section coverage)

📌 Applicable Scenarios

✓ Q&A platform content library building for Zhihu/Xiaohongshu ✓ Video script pain point mining

Keyword Tool Dominator (Long-tail Keyword Expansion)

✅ Advantages

  • Real-time scraping of Google/YouTube/Bing autocomplete suggestions
  • Supports non-English keywords (e.g., Japanese/Spanish)

❌ Disadvantages

  • Requires browser extension installation
  • Some results contain duplicates or meaningless combinations

🔧 Operation Steps (Cross-border E-commerce Usage)

  1. Install Chrome Extension → Open Google Japan (http://www.google.co.jp)
  2. Search core keyword (e.g., “歯磨き粉 おすすめ”) → Click extension icon
  3. On results page, check:
    • Include local keywords (example: Japan → “楽天””ドラッグ 스토어”)
    • Exclude brand keywords (example: “クリニカ””システマ”)
  4. Import final keyword list to Google Translate, prioritize creating multilingual product pages

📌 Applicable Scenarios

✓ Amazon/Etsy platform Listing optimization ✓ Local service SEO (food/beverage/beauty, etc.)

Google Trends (Trend Insights)

✅ Advantages

  • Real-time reflection of search popularity changes (with region/time dimensions)
  • Related keyword mining (rising/declining keywords)

❌ Disadvantages

  • Doesn’t show specific search volumes
  • Requires manual comparison of multiple keywords

🔧 Operation Steps (Hot Topic Leverage)

  1. Visit Google Trends → Enter industry keyword (e.g., “camping”)
  2. Time range: “Past 12 months” → Region: “China”
  3. Click “Related Queries” → Filter “Rising”
  4. Plant rising keywords (example: “summer camping outfit for women”) into existing article opening paragraphs (use Ctrl+F to find suitable positions)

📌 Applicable Scenarios

✓ Seasonal product content warm-up ✓ Headline/WeChat Official Account hot topic topic selection

Quickly match tools based on your needs:

Your Goal Recommended Tool Execution Key Points
Find small-traffic keywords for quick ranking Ubersuggest Target KD<40 keywords with few competitor backlinks
Prepare Zhihu topic library AnswerThePublic Export “Why__” “How to__” type questions
Optimize Amazon Japan Listing Keyword Tool Dominator Capture local keywords like “口コミ””比較”
Determine whether to enter Brazil market Google Keyword Planner Filter search volume >500 and CPC <$0.5 keywords
Capture Qixi Festival traffic Google Trends Plan “gift” “dating” related keywords 2 weeks in advance

Pitfall Reminders

⚠️ Free ≠ Almighty: Combine tools to compensate for individual flaws (example: use Google Trends to verify if keywords found on Ubersuggest are in a rising phase)
⚠️ Chinese Limitations: AnswerThePublic prioritizes English by default, Chinese keywords need manual parameter addition
Data Calibration: All tool results need secondary filtering using real click-through rates from Google Search Console

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